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Rio Ichikawa

Rio Ichikawa

Faber Company Inc

About this Session

See this talk at MeasureFest

Rio will talk about her own experience in optimizing Faber’s website’s CVR from 6% to 9%. CRO and UX is not about how many techniques you know or how many tools you use, it’s all about how deep you can dig into your users’ insights. It all starts with knowing what your users want and what they are particularly looking for in your websites. Rio will be talking about:

– key tips to maximize your websites conversion rate
– what you should not do in CRO and why
– a case study on how she managed to enhance the CVR

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