You can check out this session on


Emma Travis

Emma Travis


About this Session

User research should be a core part of any CRO programme. In this talk, Emma will share actionable ways to seamlessly incorporate a range of user research methodologies into your AB testing roadmap. She’ll cover; – How to determine when research is needed, – How to select the best research method based on your goals & objectives, – How to prioritise research projects, – How to create an actionable AB testing roadmap based on research insights.

Sign up to the mailing list for more info about the event
How we use the data in this form.