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Speaker

Greg Gifford

Greg Gifford

SearchLab Digital
@greggifford

About this Session

Let’s face it – most link building presentations aren’t helpful… They’re really just brag sessions from agencies trying to get work. In this session, Greg will share actionable tactics for building real world links that actually matter. You’ll learn how to leverage Local SEO tactics (even if you don’t need Local SEO) to acquire links from local businesses and entities with far less effort than the standard “create an awesome piece of content and do tons of PR outreach to hopefully get some links”. Greg will also walk through the actual process of link building, which is rarely covered at conferences.

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