In-House SEO Masterclass Training Course
Learn how to establish or strengthen your in-house SEO function
October 5, 2022
£1020 £850 - Early BirdBook Now
April 19, 2023
£595 £500 - Early BirdBook Now
This course has been created especially for in-house SEO managers and digital marketing leaders who are looking to establish or strengthen their in-house SEO function.
Lidia is the Senior International SEO Manager at BigCommerce. Born and raised in Barcelona she’s been driving organic growth in-house and agency-side for e-commerce sites, media and SaaS for over 6 years.
Gerry White has been in the industry for 20+ years, with a background in development he transitioned to technical marketing leading on SEO, analytics and digital growth strategies. Gerry has worked for e-commerce, travel, agencies, the government and corporations such as the BBC. A regular judge including the UK & EU Search Awards, Growth Awards and E-Commerce Awards. Gerry was the Technical SEO Lead for Just Eat a FTSE 100 company in 12 markets, the SEO Director for Rise at Seven from 2020 to 2021 (when they grew from 15 to 115) people before returning client side as the head of SEO at Oda, an international supermarket with a head office in Norway.
The objective of this workshop is to run through the key foundations required to create an environment for in-house SEO success.
Whether you are a small, medium or large business, the techniques covered will be applicable to your situation.
If you register for one of our training courses you don’t only get a day of in-depth and practical training from some of the industry’s most respected professionals, you also get a ticket to brightonSEO, the world’s biggest specialist SEO event.
All slides and materials will be shared with attendees after the course.
We won’t waste your time sitting you in front of full time trainers who haven’t got their hands dirty for god knows how long; we get experts from different fields of the industry on board to give you the information they know works, not just the theory of what’s supposed to.
Most training providers are looking for a course they can run month after month, week after week, so they end up being general and catch-all. Not our courses … they’re more detailed and in-depth than you’ll find anywhere else.
We don’t drive the agenda, you do. Before each training course, we ask what you want to be taught, and we actually listen. All the workshops we run have been selected because they’re the most commonly requested training subjects useful to you.
The group sizes are ideal, more than a handful to offer a bit of diversity and substance to the day, but small enough that the training can remain hands-on and personal, making sure all questions are directly answered.
The day runs from 9.30-4.00 to keep it punchy. Any longer than that and it starts to drag, any shorter and you’re not able to properly sink your teeth into what you’re covering. Don’t worry, you’ll also get plenty of breaks to network.
There’s a couple of coffee breaks, morning and afternoon, and we also provide a proper lunch. That’s right, we’re talking real food with beer and wine rather than soggy sandwiches or mush slopped from a tray.
There’s simply no worse feeling than putting aside a day out of the office to go to a training course, handing over your cash and a course failing to live up to your expectations.
We do all we possibly can to make our courses the best you’ve attended but if you ever feel we didn’t live up to your expectations, we’ll give you a total refund, no questions asked.
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