SEO Auditing Training Course
In just one day you'll improve the quality and value of your SEO audits.
April 19, 2023
£680 £595 - Early BirdBook Now
This session is suitable for generalist SEOs and SEOs with junior/intermediate experience.
You also might want to check out our beginners SEO training course.
We’ll walk step-by-step through everything you should be including to deliver world-class audits to your clients or internal stakeholders.
There’s plenty to get through including (but not limited to!):
Jordan is a SEO Director at Blue Array. He has worked across growing start-ups, global publishers and established household brands with a keen focus on affecting the bottom line. He has a particular interest in large-scale SEO and enjoys the technicalities and challenges that come hand in hand with larger websites.
Greg is an SEO Manager at Blue Array. He has worked on a wide range of sites from small Insuretech start-ups to big brand eCommerce businesses in the fashion and photo printing industries. He is particularly interested in eCommerce SEO and loves delving into the different considerations and technical issues filter and facet indexation can bring about.
The process of auditing a website is one of the key SEO processes, regardless of whether you’re working for an agency, as a freelancer or in-house.
This practical and hands-on course really delves into detail on how to produce world class holistic SEO audits. These are the kinds of audits that deliver better results, that you can charge more for and that make the most of the search marketing opportunity for you or your client’s business.
The auditing process is split out into four different sections (technical, analytics, backlinks and keywords) to make for extensive 360 recommendations that truly help to move the needle and add value to your organisation.
This training course will ensure that you are up to speed with every aspect of auditing, and will offer some actionable tips on best process and documentation – including how to gain buy-in from the rest of your team.
We’ll take a walk step-by-step through everything you should be looking for and including in your SEO audits. This course should enable you to complete a holistic audit of your own site, taking into account your competitive landscape to truly add value to your organisation.
If you register for one of our training courses you don’t only get a day of in-depth and practical training from some of the industry’s most respected professionals, you also get a ticket to brightonSEO, the world’s biggest specialist SEO event.
We won’t waste your time sitting you in front of full time trainers who haven’t got their hands dirty for god knows how long; we get experts from different fields of the industry on board to give you the information they know works, not just the theory of what’s supposed to.
Most training providers are looking for a course they can run month after month, week after week, so they end up being general and catch-all. Not our courses … they’re more detailed and in-depth than you’ll find anywhere else.
We don’t drive the agenda, you do. Before each training course, we ask what you want to be taught, and we actually listen. All the workshops we run have been selected because they’re the most commonly requested training subjects useful to you.
The group sizes are ideal, more than a handful to offer a bit of diversity and substance to the day, but small enough that the training can remain hands-on and personal, making sure all questions are directly answered.
The day runs from 9.30-4.00 to keep it punchy. Any longer than that and it starts to drag, any shorter and you’re not able to properly sink your teeth into what you’re covering. Don’t worry, you’ll also get plenty of breaks to network.
There’s a couple of coffee breaks, morning and afternoon, and we also provide a proper lunch. That’s right, we’re talking real food with beer and wine rather than soggy sandwiches or mush slopped from a tray.
There’s simply no worse feeling than putting aside a day out of the office to go to a training course, handing over your cash and a course failing to live up to your expectations.
We do all we possibly can to make our courses the best you’ve attended but if you ever feel we didn’t live up to your expectations, we’ll give you a total refund, no questions asked.
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