Sip & Search SEO Meetup @ BrightonSEO UK: Top Strategies for AI Brand Visibility in 2026 [Fringe Event]
Organic visibility is collapsing. Between shrinking SERPs, AI features stealing clicks, and user behavior shifting to platforms like ChatGPT and Perplexity, your brand’s visibility is no longer guaranteed, even if you rank.
Whether you work in-house, agency side, or freelancing, the question is the same:
If Google’s not sending traffic, how do we get seen where it matters?
We’re having an open conversation about how search is changing and what it means for your work.
Here’s what we’ll cover:
- How do LLMs surface answers, and why are certain brands more preferred than others
- Common misconceptions about retrieval-augmented generation (RAG) that’re hurting your AI search strategy
- Practical tips to improve your brand visibility in answer engines
- What to track in answer engines and how to turn the data into performance gains and ROI
Panelists:
Nick Lafferty: Growth Marketing at Profound
Aleyda Solis: International SEO Consultant & Founder at Orainti
Tom Capper: Senior Search Scientist at Moz
Besides the panel, you’ll enjoy an evening of:
- Networking with SEO and digital marketing leaders in a laid-back setting
- Delicious ethnic cuisine and free drinks
- Access to the best AI SEO experts in the industry
