This talk is suitable for SEOs and digital professionals of all levels.
In this talk, Jérôme will show how log file analysis can uncover your visibility in AI-driven search platforms like ChatGPT, Perplexity, and Claude. He’ll explain how LLM's crawlers interact with websites, how to detect when your content is used in AI-generated answers, and how to track resulting traffic and engagement.
Drawing from real-world data from Oncrawl users, this session will offer actionable insights.
Auditorium 2 - Kinsta stage, Brighton Centre, Kings Road, Brighton, BN1 2GR, United Kingdom
Thu 23 Oct, 2025 | 09:30 AM
This talk is suitable for anyone with a background in marketing, SEO, and light technical work.
Discover how leveraging schemas and the emerging LLM-specific file standard will dramatically boost your visibility, control, and readiness in the evolving world of AI-powered search.
Join James for a talk packed with actionable insights.
Auditorium 2 - Kinsta stage, Brighton Centre, Kings Road, Brighton, BN1 2GR, United Kingdom
Thu 23 Oct, 2025 | 09:30 AM
In this session, Jason will share evidence across different website categories in driving LLM recommendations and ways to take advantage of each. Focusing on both owned and earned media, Jason will illustrate how upgrading website PDPs can drive materially higher LLM recommendations through action, automation and attribution.
Pioneering brands and agencies have already begun taking disproportionate Share of Voice (SOV) by pinpointing the sources and changes that matter most. Jason will provide a set of practical take aways for participants seeking performance impact from the 3bn now using LLMs monthly.
Auditorium 2 - Kinsta stage, Brighton Centre, Kings Road, Brighton, BN1 2GR, United Kingdom
Thu 23 Oct, 2025 | 09:30 AM
