BrightonSEO

Build vs buy - should you hire your data/cro talent or get it off the shelf?

Brighton, October 2025

In this 'spicy' talk topic, Ellie will give you a 'real opinion' on whether you should build out your team in-house, choose to buy off the shelf by going outside, or one of the many hybrid models in between.

Building the perspective of both the buyer (in-house) and the seller (agencies or contractors feeling the pinch right now) should attend in order to see how they can meet in the middle when everyone is worried about recruitment costs, how to keep their people values and impulsive choices by Hippos.

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