Kristine will be using real world examples of how those often disregarded anomalies in your crawl and site data can be the breadcrumbs that lead you to discover serious site issues that go so often overlooked.

Attendees will learn how to not only find these hidden anomalies but how to turn those findings into actionable site fixes that improve your site presence and visibility in organic search.

In this talk, Shawn will talk about how to optimize your sitemaps for optimal Google visibility and better indexation insights.

Shawn will also dive into how to improve your Google Search Console properties to go along with the optimized sitemaps for quick and easy snapshots of how Google sees your site.