In this talk, Louisa will dig into the ins and outs of the Google Trends platform to deliver an actionable roadmap for SGE success.
She will show the audience how to find relevant trends, conduct keyword research, and future forecast with SGE-friendly explainers in mind.
By the end of the presentation, the audience will feel empowered to take on the ever-evolving AI landscape with increased industry knowledge, vigor, and confidence.
Lavall Chichester will show how Growth Skills used audience data to find a niche within a niche and build Flavor Fix.
FlavorFix.com is the first media platform built for people and brands interested in cannabis, CBD and alcohol.
In less than a year, the Growth Skills team grew FlavorFix.com to over 75+ million Google organic search impressions, over 72,843 monthly new unique visitors, and over $513,000 in new revenue; with $2 million in pipeline sales leads.
This turned Growth Skills into a million dollar business and won Mr Chichester and team multiple awards including; 2022 Best Overall SEO Initiative from Search Engine Land's Landy Awards and 2022 Most Innovative SEO Campaign from the U.S Search Awards.
In this presentation, Julian will explore the transformative approach of integrating customer experience into SEO strategies.
The talk will focus on how a customer-centric SEO framework not only aligns with Google's evolving ranking factors but also serves as a defense against frequent algorithm updates.
Julian will demonstrate how prioritizing the customer experience in SEO practices ensures long-term search engine visibility and resilience, future-proofing businesses.
Attendees will gain insights into actionable strategies that fuse SEO with customer experience, leading to sustainable organic growth.
