I will be sharing how local has transformed and why Content, Entities, Experience, Engagement and TCO are critical pillars to scale local presence for enterprise in 2026.

Local 4.0: Winning When AI Chooses Before Customers Click

1️⃣ The shift from rankings to recommendations — how AI now selects local brands before a click happens.
2️⃣ The evolution from Local 1.0 → 4.0 and why traditional SEO is no longer enough.
3️⃣ Building AI trust: structured data, entity consistency, and verifiable brand signals at scale.
4️⃣ Unlocking trapped local data to become understandable, reusable, and safe for AI systems.
5️⃣ An enterprise blueprint to engineer AI-driven local visibility — not just traffic, but influence.