In this session, Shadae will deconstruct the "virality trap" to reveal why high view counts often fail to translate into meaningful business growth or search authority.

She will provide a transparent look at the disconnect between vanity metrics and conversion, sharing the specific creative frameworks she used to organically scale a community of 500,000.

Attendees will walk away with a roadmap for shifting from "chasing the algorithm" to a strategic, search-informed content model that builds long-term brand equity and sustainable digital reach.