In this talk, Shef will discuss GEO visibility, and what happens next. After analyzing 2B+ AI conversations, we found the biggest problem isn't understanding AI search but acting on it.

So we tried something different: we deployed autonomous AI agents to
execute the playbook for us.

This talk is an honest account of what happened. You'll leave with data insights, the specific actions worth your time, how to set up autonomous agents using open-source tools.

No theory. No dashboard. Just what we did and what happened.