April 2025's free ticket ballot
Ballot tickets are valid for one day only. When you enter the ballot you can specify which date you’d prefer or let us pick one at random. Content will be different on each day with topics spread across both days so you can pick based on your availability (not by topic theme).
The ballot for the April 2025 event in Brighton will take place on 4 - 6 December 2024: Add April 2025 ballot dates to your calendar
How the ballot works
We had to introduce a ballot because demand for our free tickets kept crashing ticketing platforms then selling out in minutes which was all a tad too frantic for us and the internet.
Instead of all that drama we now open a ballot registration form for 48 hours a few months before each conference. If you’d like a free ticket you just enter your details then we randomly select people who will be offered free tickets.
Typically around 20% of the people who join the ballot get a free ticket so if you want to ensure you get a ticket you can buy one of our training or Friend tickets or grab one for our fringe conferences which include entrance to the main brightonSEO conference.
To be amongst the first to hear about future ballots, subscribe to our mailing list and follow us on Twitter.