Conversion Rate Optimisation
In just one day you'll be equipped with the skills to increase the conversion rate of your website.
In just one day you'll be equipped with the skills to increase the conversion rate of your website.
Our CRO training workshop is perfect for you if you have a broad background and understanding of digital marketing and want to improve your understanding of how to get more conversions from the traffic that you already have coming to your site.
While it’s pretty comprehensive, it’s not intended for people who are already advanced and confident in CRO. That being said, if you are experienced but still want to come along, it will be a really hands-on course that will give you space to focus on problem-solving conversion issues on your site, and an opportunity to talk with other marketers facing similar challenges.
This course will give you the skills to identify where on your website the biggest opportunities to improve conversion can be found. It will enable you to diagnose precisely what needs to be improved, and how to do it. You’ll then learn how to test your ideas to find guaranteed uplift in your site’s performance.
You’ll end the day with a solid plan of action and lots of optimisation ideas you can apply right away.
It is suggested that you bring a laptop for this session, although it isn't essential.
If you register for one of our training courses you don’t only get a day of in-depth and practical training from some of the industry’s most respected professionals, you also get a ticket to brightonSEO, the world’s biggest specialist SEO event.
Duncan is a digital marketing trainer, conference speaker, author and consultant, specialising in the subjects of UX and conversion rate optimisation. He’s helped build optimisation programmes for international brands such as The Open University, Vodafone Australia and John Lewis Finance Duncan believes that good UX and CRO is pretty simple – understand your audience, test with a robust methodology and challenge your presumptions and ego every step of the way.
If a bonus day at the seaside isn't enough reason for you to book one of our training sessions, here are some other things that make our training great:
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