Here’s how the conference works (and how to make it work for you):

• There are 6 tracks, each with 5 sessions per day
• Each session includes 3–4 talks on a shared topic
• You can move between tracks between sessions (but not between individual talks)
• You’re welcome to move between Hero Conf and brightonSEO sessions

For the last session on Friday, the keynote is a single-track session so everyone can attend together.

The expo area is busiest during breaks, so if you prefer a quieter wander or want more time to chat, dip in during a talk session instead.

• Arrive early for registration (queues build from 9am onwards)
• Grab a coffee, explore the venue, and get familiar with the space
• 9am: Head to the Welcome Briefing (Aud 2)
• Pick 2–3 sessions per day you’re most excited about
• Create your ‘My Schedule’ on the website and print it
• Spend one break (or a talk session) exploring the expo
• Go to the after-party or drinks — even if just for 30 minutes

And don’t worry:
It’s completely normal to attend sessions alone. Even people who come in groups often split up to catch different talks.

Join the Welcome Briefing at 9am in Auditorium 2 (both days).
It’s a great way to get oriented and feel settled before the day begins.

Open to anyone that would like to hear from the brightonSEO team about how the conference works.

There is nothing worse than coming away from a buzzing event like brightonSEO but feeling like you didn't connect with anyone. Which is why we put on a whole range of low-pressure networking activities to help you find your SEO people.

There are plenty of easy, low-pressure ways to connect:

• Yoga, beach clean, 5k run, networking
• Roundtables, drinks receptions, parties
• Informal networking throughout the event

These are especially popular with first-timers and solo attendees and there’s something for every personality type.

Once you’ve booked your ticket, you can join one of our Meet-Up Meals, designed specifically for:

• First-time attendees
• People coming on their own
• BFF ticket holders

These are reserved tables at restaurants on the Wednesday evening where you can meet and dine with fellow attendees.

🔗 If you have your brightonSEO ticket, you can book onto a meal here.

If you prefer something more organised, join our Speed Networking sessions in MR15 during the conference:

Thursday

• 11:20–12:20
• 15:30–16:30

Friday

• 11:20–12:20
• 15:30–16:30

You don’t need to know anyone to feel at home here.
Show up, be yourself, and take it at your own pace. You’ll fit right in.