BrightonSEO

Insight

Show me the money! Tracking the revenue impact of your location marketing

brightonSEO San Diego 2024

AI is flipping search on its head, budgets are getting tighter, and CEOs everywhere are shouting, “Show me the money!”

Today, Partho is here to help you juggle the chaos of AI, local SEO, and revenue attribution—and not just survive, but win.

Get ready for an honest, laugh-out-loud session on why tracking impressions won’t cut it anymore and how Location Performance Optimization (LPO) is the revenue game-changer your CMO will thank you for.

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About this session

brightonSEO Track 3, San Diego Convention Center

Tue 19 Nov, 2024 | 09:15 AM

Not another table: level up your looker studio dashboards

brightonSEO San Diego 2024

Let's face it: many dashboards are tables after tables, overwhelming us with data and not actually delivering any insights.

But when it comes time to improve your dashboards, do you experience the dashboard equivalent of writer's block?

In this session, Dana will walk you through ways to build better dashboards in Looker Studio, including tips on how to use custom fields and parameters.

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About this session

brightonSEO Track 3, San Diego Convention Center

Tue 19 Nov, 2024 | 09:15 AM