Agentic commerce means AI agents aren't just crawling your site, they're shopping it on behalf of customers, and most eCommerce sites aren't built for that yet.

With AI-driven search reshaping how customers discover products, technical SEO audits need a new lens: what can LLMs and AI agents actually access on your site, and can they find what they're looking for?

This session is a two-part technical framework for getting sites agent-ready.

Part one covers access:

- How firewalls and deployment rules can unintentionally block AI/LLM crawlers

- How to live-test what user agents can genuinely retrieve and where JavaScript rendering breaks that access.

Part two covers discoverability:

- How navigational elements like facets and category-to-PDP linking determine whether agents can actually find your products

- How to keep PDPs synchronised across feed, on-page content and schema to maintain one consistent version of the truth

Attendees will leave with a practical audit framework covering both access and discoverability, and a clear list of what to fix first.