Andi is the Founder and Chief Strategy Officer of Eximo Marketing, a marketing strategy consultancy based in Belfast and Liverpool.

He hosts the Strategy Sessions podcast, a show that interviews some of the best marketers in the world, including Seth Godin, Rory Sutherland and April Dunford.

Andi holds an MSc in Marketing and the Marketing Week Mini MBA in Marketing. He teaches marketing at Liverpool John Moores University and Uni Vaasa in Finland.