David A. Yovanno is the CEO of impact.com, the global standard partnership management platform that makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that consumers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. Dave and impact.com have been pioneers in establishing all types of partnerships, including creators, major content commerce publishers, B2B, and more, as a third channel for scalable and resilient revenue growth alongside sales and marketing.
Dave has provided strategic leadership to SaaS companies in the technology vertical for more than two decades, previously serving as CEO of Marin Software, a San Francisco-based global leader in paid search SaaS technology; as president of technology solutions at Conversant, a diversified marketing services company; and as CEO of Gigya, a customer identity management platform. He has also served on the board of the Interactive Advertising Bureau and as a lieutenant and CIO in the United States Navy.
Dave is also the author of The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences, published by Wiley. The book serves as a compass for executives, leaders, and business owners navigating a new consumer-led economy built on partnerships with trusted partners, such as publishers, social influencers, and even other brands. Dave also currently serves as board member of the Cloud Software Association, the largest network of more than 4,000 partnership leaders across SaaS.