James is the founder of Light Emitting Data, where he helps brands transform their approach to organic search. Over his 15-year career, he’s worked with industry giants like Uber, The BBC, Vanguard, and Sage, driving significant ROI through innovative SEO strategies. James has a passion for building award-winning teams, mentoring the next wave of talent, and creating campaigns that push the boundaries—earning nearly 50 awards along the way.
James Finlayson
Light Emitting Data for SEOMonitor | Innovation Consultant
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