Joe Yates is the CEO/Founder of Somerce, one of UK's largest Social Commerce agencies. Joe has been running digital agencies since the age of 17 (selling his first at 21 years old) and loves helping drive growth with e-commerce clients. Joe has been a pivotal part of the transformative growth of social commerce in the UK supporting P Louise record breaking live revenue in 24 hours, and being the number 1 driver of GMV for clients in the UK.