Pieter Serraris

OMcollective | SEO lead

Pieter leads the SEO team at OMcollective, a Belgium-based online marketing agency. With over 15 years of experience in search strategy for e-commerce, lead generation, and corporate clients, his work focuses on content architecture, data-driven SEO solutions, and technical analysis—including logfile auditing. He also conducts research on Generative Engine Optimization (GEO) and the evolving nature of search behaviour.

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SPEAKER

Pieter Serraris's talks in brightonSEO October 2025.