Raluca is a PR Specialist based in Romania, working for the DACH region (Germany, Austria and Switzerland) at Sortlist. As a creative, Gen Z-er working in a SaaS company, Raluca is always on the lookout for the newest trends in social media and digital marketing. This comes in very handy when brainstorming for the next PR campaigns, the team at Sortlist is planning.
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What if, in every step of your digital PR process, you were personalising your campaign to get your dream coverage? And it worked. Raluca lets you in on the secrets of how to personalise your campaign throughout ideation, creation, and outreach to make that journalist say yes. Plus: how to scale, and how to adapt the process to different markets.
Sortlist | PR Specialist
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