Will Critchlow

SearchPilot | Founder and CEO

Will Critchlow is CEO of SearchPilot, a company that spun out of his previous business Distilled, which was acquired by Brainlabs in early 2020.

SearchPilot is an enterprise SEO A/B testing platform that proves the value of SEO for the world’s biggest websites by empowering them to make agile changes and test their impact.

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Will Critchlow