Kazushi will talk about transforming SEO strategy through a practical, data-driven framework that goes beyond traditional keyword rankings.
Drawing from his experience in the Japanese market, he'll share the "Search Interaction Model" - an approach that has helped dozens of clients steadily improve their rankings through major Google updates. Learn why focusing solely on keyword volume and rankings is holding you back, and discover how mapping user search journeys and measuring the right metrics can enhance your SEO success.
This practical, framework-based methodology will help you understand what really moves the needle in modern SEO, from discovery rates to user engagement.
