Log files provide a wealth of information. And yet, so few SEO's utilise them. In this talk, Beth will be showing you why log file analysis is essential for your technical SEO audit process.
In defence of log files
brightonSEO April 2024
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Fri 26 Apr, 2024 | 03:20 PM
Merging server log data and Google Search Console with BigQuery
brightonSEO April 2024
In this talk, Paulo will share how to start using your server log data, how to export it to BigQuery and how to see Google Search Console metrics for those pages.
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Fri 26 Apr, 2024 | 03:20 PM
Looker studio + GSC - the only SEO tools you need
brightonSEO April 2024
Wojciech will show practical examples with which you can create your own tools using data in GSC and Looker Studio (and occasionally Google Sheets) that will give you better insight into your site's SEO status, identify cannibalization or find ideas for new content!
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Fri 26 Apr, 2024 | 03:20 PM
