In this talk, Akash will share strategies to identify and prioritise the most impactful SEO tasks. Attendees will learn how to focus on activities that drive significant results, optimise their efforts, and achieve better search engine rankings efficiently.
Prioritising your needle-moving SEO tasks
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Thu 03 Oct, 2024 | 01:40 PM
Creating low cost high return digital PR & link building campaigns
As marketing budgets are becoming increasingly tighter and we are continually looking to drive a stronger ROAS from channels such as Digital PR, efficiency and effectiveness of this channel has never been more important.
In this talk Amanda will discuss how digital PR doesn't have to cost the earth to build an effective brand and relevant links and how with the right approach including clever use of available resources, free online tools and the right know-how you can create super-effective digital PR campaigns which will drive a solid ROAS without breaking the bank.
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Thu 03 Oct, 2024 | 01:40 PM
Enhance and elevate your SEO knowledge through experimentation & moonlighting
Many people who really improve their SEO knowledge do so via experimentation and testing. It’s vital now more than ever not to just understand SEO from reading a load of blog posts or hearing someone talk about how AI may take over elements of your job, but without “getting your hands dirty” your knowledge will only get to a certain level - a level where someone who did experiment more will secure more responsible positions - and make your job more open to takeover by AI.
Experimentation is best done away from client work to ensure that nothing happens to their detriment, therefore this talk will cover ways you can experiment with more safety.
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Thu 03 Oct, 2024 | 01:40 PM