A new Bing: Microsoft strikes back

Search & Social Advertising Show September 2023

In this talk, Chester will talk about the rise of AI in advertising and the return of Microsoft Advertising (The new Bing) in the search landscape. Sharing insights for ad formats and best practices that advertisers should adopt to capitalise on the new technology.

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About this session

Auditorium 2, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom

Wed 13 Sep, 2023 | 12:10 PM - 12:30 PM

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