Case study: getting 29p leads from Tiktok ads

Search & Social Advertising Show September 2023

Join Sarah as she presents a fascinating case study on how she achieved an impressive £0.29 cost per lead through TikTok ads. She will share her personal experience of discovering that many advertisers who succeeded on Facebook struggled to convert on TikTok, despite its significantly lower CPM. Sarah will delve into the reasons behind these challenges and provide valuable insights on how to crack the TikTok code.

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About this session

Auditorium 2, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom

Wed 13 Sep, 2023 | 02:20 PM - 02:40 PM