Growing UGC at scale: using automations to populate product pages with REAL reviews

brightonSEO April 2025

Discover how AI is transforming the value of user-generated content (UGC) in Google’s evolving SERPs.

This talk explores actionable strategies to encourage high-quality reviews that align with AI preferences and demonstrates how enterprise retailers can scale the process using AI-driven prompts and NLP scripts—without resorting to fake reviews.

Ideal for online retail professionals, this session offers practical solutions to simplify and scale UGC generation for better search visibility.

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