Lauren will be discussing the changing Digital PR landscape in 2023 and how with the introduction of the additional "E" in EEAT, Digital PRs can support the wider SEO EEAT Strategy. Looking at how key pillars of digital PR activity including, Expert Opinion, Reactive and Content Lead Campaigns can feed directly into EEAT metrics. Lauren looks at how, by creating trustworthy and authoritative PR for clients, you can support the SEO strategy and have clients rank highly on Google.
How digital PR plays into your E-E-A-T strategy and why it's important
PR & Link Building Show September 2023About this session
Syndicate 3&4 - Search & Social Advertising Show, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Wed 13 Sep, 2023 | 12:10 PM - 12:30 PM