Google, Bing, and ChatGPT all face competition. Today, our search behavior is scattered across multiple plattforms, depending on what type of information we are looking for.
Quick product review? Let's have a look at TikTok. In need of interior inspiration? Pinterest it is.
It's time to broaden your strategy, and include social search to maximize your organic search visibility.
In this talk, Sabine will demonstrate how to optimize your social media content with a data-driven approach, that satisfies both your audience and the algorithms.
