Keeping SEO at the heart of your reactive strategy

PR & Link Building Show September 2023

"Abbie will discuss how to enjoy the excitement of reactive link building while ensuring you're still building a targeted SEO strategy. Comparing what a reactive strategy provides in comparison to an overall strategy, her talk will then delve into keeping the balance between PR and SEO in a way that benefits the target audience, the brand and Google.

She will provide the key questions SEO experts need to ask themselves before dedicating time and effort into a reactive idea. She will then follow this by illustrating these key points with real-world examples that highlight the differences between amazing PR coverage and SEO-centric PR coverage."

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About this session

Syndicate 3&4 - Search & Social Advertising Show, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom

Wed 13 Sep, 2023 | 10:00 AM - 10:20 AM

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