This talk is more suited to PPC Executives upwards
Google Ads' evolving match types and reduced search term visibility mean wasted ad spend is a growing challenge. In this masterclass, we’ll explore how to proactively identify and implement negative keywords before they drain your budget. From smart research techniques to easy-to-implement and real-world examples.
Whether you’re new to PPC or a seasoned pro, you’ll learn practical tactics to safeguard ad spend and improve campaign efficiency.
