This talk will be especially valuable for Analytics Implementation Engineers, Marketing teams, and Data Analysts who focus on app behavioural tracking
This deep linking session will be especially valuable for anyone focused on app analytics in GA4 and traffic attribution across channels. It’s designed to resonate with professionals in analytics, marketing, and even technically-inclined marketing roles.
The talk will explore best practices for tracking deep links and demonstrate how to maximize their impact for accurate channel attribution within mobile apps.
