SEO in the age of generative search

brightonSEO April 2024

Google's Search Generative Experience using AI represents the next evolution of search, this will fundamentally change SEO as we know it. Fiona will discuss why authorship and expertise will only increase in importance, why you shouldn't just focus on rankings and the importance to create content with high specificity. This presentation will explore what generative search means for SEO and how to prepare your strategy for the months ahead.

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About this session

Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom

Thu 25 Apr, 2024 | 11:10 AM