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Strategy Director at Fresh Egg Ltd
Duncan is a digital marketing trainer, conference speaker, author and consultant, specialising in the subjects of UX and conversion rate optimisation. He’s helped build optimisation programmes for international brands such as The Open University, Vodafone Australia and John Lewis Finance
Duncan believes that good UX and CRO is pretty simple – understand your audience, test with a robust methodology and challenge your presumptions and ego every step of the way.