Eda is an industrial engineer turned digital marketing professional who is the Data & Analytics Manager at Kaizen. Following her MSc degree from Warwick Business School, she has worked in digital marketing agencies and client-side brands for over 4 years. Her proficiency with numbers and attention to detail has strengthened her skill for interpreting and visualising data efficiently and coherently to not only add significant value to ways of reporting but also draw actionable insights with ease.
