Skyler brings 10 years of search engine marketing experience across agency and software, giving him a rare perspective on both sides of the table.

Now a senior member of the Go-To-Market team at Semrush, he works with enterprise partners to navigate the increasing complexity of AI-driven search and maximize brand visibility in an era where the rules are being rewritten in real time.

When he's not advising on search strategy, you'll find him in the water at one of San Diego's beach breaks, where he claims the waves require just as much reading as a modern SERP.