AI LLMs & SEO

Mastering the art of crafting prompts for your usecase

brightonSEO April 2024

Are you intrigued by the wizardry of AI-driven products and the magic behind crafting persuasive content with prompts?
Join Neha for a workshop where you'll delve into the metrics for effective prompts, navigate potential issues, and gain insights from real-world examples. Whether you're a seasoned professional or a curious beginner, you'll leave this session with practical insights and inspiration to embark on your own AI-driven adventures.

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Syndicate 1&2

Fri 26 Apr, 2024 | 01:40 PM

Creativity at the rise of generative content

brightonSEO April 2024

Delve into the intersections of creativity, content creation, and SEO through the lens of iconic writers such as Virginia Woolf and Stephen King. As AI and automation reshape the content landscapes, understanding true creativity becomes paramount. This exploration uncovers the essence of creativity, its significance in content marketing, strategies for crafting and optimizing original content, and the pursuit of creating sustainable, impactful pieces. Join the journey that prioritizes genuine creativity over mere content generation.

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Syndicate 1&2

Fri 26 Apr, 2024 | 01:40 PM

Transforming brand O2O experiences with AI-powered strategies

brightonSEO April 2024

We will delve into the evolving landscape of brand engagement and loyalty and explore the crucial role of an Online-to-Offline (O2O) strategy in today's digital era, emphasising how it enhances brand experiences and fosters deep-rooted customer loyalty. Tasha's talk will dissect the power of keyword research in understanding and catering to customer needs, shedding light on how platforms like TikTok and Instagram integrate into a holistic, multi-platform SEO approach. Beyond traditional SEO tactics, we'll also uncover the transformative potential of AI and machine learning in supercharging strategy development and execution. This presentation is designed to equip you with the knowledge and tools to seamlessly connect your brand's online presence with offline success, leveraging the latest in technology and digital marketing trends.

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About this session

Syndicate 1&2

Fri 26 Apr, 2024 | 01:40 PM