BrightonSEO

As AI continues to evolve, everyone in the SEO world is rushing to automate their workflows. Yet, practical and effective automations remain surprisingly rare.

In this talk, Frank will guide you on how to leverage today's automation tools to work more efficiently and data-driven. He will share, among other insights, a powerful Python script that simplifies keyword clustering using SERP similarity.As AI continues to evolve, everyone in the SEO world is rushing to automate their workflows. Yet, practical and effective automations remain surprisingly rare.

In this talk, Frank will guide you on how to leverage today's automation tools to work more efficiently and data-driven. He will share, among other insights, a powerful Python script that simplifies keyword clustering using SERP similarity.

Forecasting’s scary - there’s so much as SEO’s we don’t control. How can we create forecasts that inspire and drive action, that the C-suite will care about and that won’t get you fired a year from now? In this talk James reveals 15 years of trials, failures and successes both in-house and at some of the UK’s largest agencies including the systems he now uses to win more pitches and retain more clients.