BrightonSEO

Looking at Local SEO through the lens of scalability can often be overwhelming. With so many nuances to help grow Local SEO efforts, keeping up with it is no mean feat. But it's also an essential element of a successful SEO strategy.

Be it through reporting on trends, changing ranking factors or even learning best practices for responding to customers; this is a challenge that marketers ask us how to solve all the time as it can be both laborious and time-consuming.

In a world where we’re gearing ourselves up for AI assistants to help make our efforts more effective, we must first sift between the noise to find the quick wins before we tackle the bigger challenges. This is the gap between a single drop and a waterfall of impact for a business.

Your Google Business Profile is the cornerstone of your Local SEO efforts, and Greg is going to explain exactly how to optimize each of the important areas of your profile. Learn how to rock an incredible first impression - you'll learn about factors that affect ranking and factors that influence conversion. Greg will share updatese on the new editing interface, some known bugs, and the best way to get help if you're having problems. If you work with clients who need Local SEO, this session is a must!