Content Strategy and Creation

How to do content auditing with SEO/web data for small & big websites

brightonSEO April 2025

In this talk, Marco will show you a step-by-step framework to audit website content for any website with the aid of web data, such as GSC, GA4 and crawl data.

This talk is aimed at SEOs working on content websites of any type, content managers and CMOs.

Share this talk:

About this session

Auditorium 2, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom

Fri 11 Apr, 2025 | 01:40 PM

Mastering cross-platform content strategy

brightonSEO April 2025

This talk is for digital marketers, content creators, and SEO professionals, as well as anyone who wants to better understand the diverse aspects of digital marketing and how cross-platform strategies can drive impactful results

In this talk, Rana will unveil strategies to master cross-platform content creation and optimisation.

We'll look at the art of repurposing content to fit the unique demands of Instagram, TikTok, YouTube, and LinkedIn while ensuring it aligns with best practices. From crafting platform-specific video strategies to leveraging tools that enhance reach and engagement, Rana will show actionable insights to amplify visibility, drive results, and create a cohesive presence across today’s most influential platforms.

Share this talk:

About this session

Auditorium 2, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom

Fri 11 Apr, 2025 | 01:40 PM