Using business intelligence data within product feeds to achieve goals through Performance Max

19 Apr, 2023
10:00 AM-10:20 AM
Syndicate 3&4
Tom Chandler

Using business intelligence data within product feeds to achieve goals through Performance Max

Tom's going to discuss how advertisers can integrate business intelligence data into product feeds to power performance max campaigns with the objective of driving online sales, maximizing efficiency and profitability, as well as various other business specific goals.

Tom Chandler

Mediaworks | Head of Paid Search & Shopping

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